• The Boro

Walmart & Partners Are Giving Away Millions of Free Thanksgiving Meals, Here’s How To Get Yours

Thanksgiving 2020 is going to be different in so many ways. For one-third of Americans, lost income due primarily to the impact on the economy of the pandemic means that they are planning on spending less on their holiday meal.

Through an exclusive promotion with Walmart, mobile rewards platform Ibotta has rolled out its Free Thanksgiving Dinner program to feed millions of families on Turkey Day. Together with well-known CPG brands Campbell's, Butterball, and Coca-Cola, Ibotta will give households across the country a free meal.

The program enables Ibotta users in the United States to get 100% cashback on up to nine Thanksgiving food items, while supplies last: turkey, green beans, cream of mushroom soup, crispy onions, potatoes, cranberry sauce, stuffing, gravy, and a 2-liter bottle of soda.

To redeem the free Thanksgiving dinner, users can download the free Ibotta app or newly introduced Ibotta Browser Extension, and follow the instructions to add all nine free Thanksgiving dinner items to their Walmart shopping list.

Then they can go to any U.S. Walmart location to shop for the products in the store or shop online for free curbside pickup via Walmart’s Pickup and Delivery service.

“Walmart is proud to team up with Ibotta this Thanksgiving to put meals on the tables of thousands of families across the U.S. at a time when they may need it most,” said Sarah Henry, the retailer’s senior director, content and influencer marketing.

Additionally, as part of this campaign, Ibotta is donating to Feeding America, the nation’s largest domestic hunger-relief organization, which operates a network of 200 food banks and 60,000 pantries in the United States and Puerto Rico.

“While this year has been trying for so many Americans, Ibotta’s Free Thanksgiving Dinner program is our way of making them feel extra supported this holiday season,” noted Bryan Leach, CEO and founder of Denver-based Ibotta.

Ibotta’s Free Thanksgiving Dinner is part of a series of new features and programs aiming to help give cashback to consumers when they need it most.

“After already delivering more than $125 million in cashback this year alone, we know folks need the extra help,” explained Leach. "Our hope is that no matter where consumers shop this holiday – whether in-store, online, for grocery delivery or holiday presents – that we can put a little extra cashback in their pockets, and eliminate some of the financial anxiety we know they’re feeling more than ever this time of year.”

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